TACTICS
STRATEGY
IDENTITY
Copyright © 2025 Alessandro Cerea
P. Iva IT17634611002
Terms & conditions - Privacy Policy - Cookie
FAQ
Copyright © 2025 Alessandro Cerea
P. Iva IT17634611002
Terms & conditions - Privacy Policy - Cookie
FAQ
ACT OF FAITH.
I BELIEVE IN IDENTITY AS A VALUE.
And I trust in its ability to be NATURALLY UNIQUE and AUTHENTIC because INTIMATE and TRUE .
Working on your identity is a “ good daily practice ” made up of a constant search for your roots: admire , desire and pursue … every day !
HI! My name is Alessandro Cerea and I am your “ next step ”.
I was born a “ Communication Technician ” (visual, written and spoken, static and dynamic, real and digital). Today I am a Corporate Coach & Identity Design Strategist : through the strategic narration of the individual identity (personal, corporate and product), I understand and develop your potential, your real competitive advantage.
It stimulates the Humanism of everything .
New Person
Social Community
Business Community
Solidarity Culture
Products and services become an expression of shared values, talent and the vocation of the individual. Budget and wealth are no longer an expression of well-being but tools to obtain it.
Make your impact with CONSISTENCY, promoting COOPERATION, HELP and SUPPORT but, above all, keep this AWARENESS: numbers will never be enough… do something for someone.
People “ who serve ”, who see the sense of “usefulness” as their maximum expression, who listen to and value their own identity and potential .
The group as a vehicle for sharing : interests, values, objectives and experiences as points of contact and prerequisites for true and relevant communication.
“ Giving value is the best way to receive it… trust me! ”
Helpful Resources: “Ready-to-Use” Metrics and Pathways
Knowledge and experience at the service of your business.
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BIZ LAUNCH BLUEPRINT
TAP the GAP
STRONG, INSIDE
From Idea to Business: Strategic Planning and Implementation
Internal Branding: Building a Strong Corporate Identity… From Within
Significant support for CRAFT BREWERIES and MASTER BREWERS
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FROM GRAPHIC DESIGNER TO BRAND
THE SHOCK
FRESHWATER MINDSET
From Advertising Graphic Designer to Brand:: STRATEGIES for living from FREELANCE
Moving through complexity, with patience, strategy and adaptability
From “Earthquake” to Resilience: Building a SOLID Business after Change
LOOKING AT “ THINGS THAT WORK ”… IS STRATEGIC .
Work the surface, feel the imperfections: Not everything should be thrown away, in fact… much should be saved! We just need to know how to listen to everything that is unexpressed, that is “sabotaged” at birth (most of the time, by ourselves).
Through an EXECUTED STRATEGY and an ACTED CULTURE we can create the IMPRESSED IDENTITY (the one that remains in the mind, in stories, in communications... that you recognize at first sight).
I FIGHT THE DISPERSION OF VALUE.
I love people who “get lost”, I can’t stand those who “disperse themselves”. YOU are a unique value entity capable of generating an impact: tactics and strategy enhance your “character” as an identity asset and accustom you to a “good daily practice”.
Without training and without identity there is no strategy , only situational tactics.
I meet and listen to many people every day, and many of them think they are " too small to be big " because they cannot see their own potential ...
I share resources and experiences to “inhabit” an increasingly complex and “connected” society but, above all, to “interpret” an increasingly “ socially responsible ” market by proposing strategies and paths of “ education for change ”: awareness, valorization of one’s own potential and of the territory, passion and the development of new skills are some essential steps to embrace “ the new that is advancing ” with awareness (and a pinch of courage).
I TRAIN DEVELOPMENT WITH ENTHUSIASM AND WONDER .
Always do what you have to do with what you have , where you are.
If you haven't already… do it now!
You will be amazed at the results.
Consulting
Training
Support
Strategic Canvas (product and project)
Design (communication and product)
Corporate Design Communication
IKIGAI® Coaching
HUMANISTIC Coaching®
CORPORATE Humanistic Coaching®
Speaker & Contributor
Speaker
Elevator Pitch
Brand Protection
Creative writing
I INTERVENE WITH A MULTI-DISCIPLINARY APPROACH
Tackle complexity by “ connecting the dots .”
Intervene on the problem and transform INTUITION into CONNECTION and ACTION into CONCRETE SOLUTIONS .
Subscribe to my Newsletter
#ONCETHING
A PRACTICAL and SINCERE GUIDE for PEOPLE and COMPANIES ADRIFT , capable of challenging you , inspiring you or guiding you in the midst of daily chaos .
Contact me because…
…your every need will be an opportunity for growth (not just for me).
… you didn't find what you were looking for.
…I will take care of your project as if it were my own.
… every change, every growth path always begins with a conversation.
… we will discover your potential and learn to enhance your identity! I promise.
FILL OUT THE FORM AND LET'S TAKE THE NEXT STEP TOGETHER!