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Copyright © 2025 Alessandro Cerea

P. Iva IT17634611002
Terms & conditions - Privacy Policy - Cookie
FAQ

Copyright © 2025 Alessandro Cerea

P. Iva IT17634611002
Terms & conditions - Privacy Policy - Cookie
FAQ

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STRATEGIC CONSULTING

From THOUGHT to ACTION

Together, we define your purpose , build an authentic identity and develop a growth strategy aligned with your values and skills .

I accompany Companies and Professionals in a path of growth and transformation , combining humanistic and strategic approaches . Through an integrated vision (which embraces Ikigai, business coaching and identity design) I can help you in defining and implementing coherent and sustainable strategies , building solid foundations for long-term success.
With this person-centered methodology , I support change, stimulate innovation and guide you towards a more conscious future.

“Featured” Paths

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firefly genera icona astratta minimale per il mio sito web. devi rappresentare il corso ed i percors.jpeg
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Strategic visual identity

Give voice to your identity

The perfect brief

Because you have to be clear about what you ask for.

Everything exists "in the sign of the name".

Mission, vision, PayOff, Claim and Slang… in that order. 

The activities, in detail:

Logo Design

Naming Design

Payoff & Slang Design

From static to dynamic, in enlargement and reduction, the graphic sign must be clear and legible. Let's analyze the current design together and identify the points of improvement.

Unique, simple… memorable . The art of evaluating a name , or of building an evocative name, capable of standing the test of time and of communicating to people, one's values but, above all, one's "why".

Identity, tone of voice and positioning in the mind of the end user. PayOff , Slang & Headline : not just phrases but expressions of your being capable of involving, sharing and selling.

Culture and Values

Trademark Registration

Posters, Billboards, T-Shirts

Definition of the company or professional mission , vision and values : “put them on paper” so that they are not just good intentions but the real “backbone” on which to rely in the provision of your services or in the communication of your product.

Can you see your image over time? Create value, register your corporate image and protect it from any counterfeiting/misuse. A procedure that requires STRATEGIC VISION and KNOWLEDGE OF MARKET TRENDS and style.

I learned more from the writings on the walls than from the news on TV.
Every space “is good” to leave traces of you and to INSPIRE those around you: from fabric to printed paper, “the gift of synthesis” finds here… its maximum expression!

Advertising Graphics

Strategic storytelling

Packaging Design

Not only balance between shapes and design but above all a sense of taste and knowledge of styles and color combinations: each design is a story… waiting to be told !

Creating a brand archetype to communicate your uniqueness with consistency and authenticity .

The container (rigid or flexible) as a vehicle of communication: it discloses your identity, imposes your thoughts, creates expectations regarding the content and creates a contact with the person.

Print and pre-press

Development of new FORMATS

Setups and Design

Communication is born in the real and is completed in the digital (and vice versa) . In this scenario it becomes essential to increase the points of contact with people, involving them with new contents, with new dynamics, with new metrics capable of overcoming distraction and distrust.

Do it well, do it perfect… do it now but, above all, make it PRINTABLE : from the choice of materials to the print formats, through the printing techniques and finishes, the brand passes through a VISUAL and TACTILE perception .

Concept-Store , Shops , Boutiques, Show-Rooms ... physical places that connect: from the SIGN to the WINDOWS through the LOCATION 's installations , I apply your image inside the space, making it simply FUNCTIONAL, STRATEGIC, UNIQUE and capable of generating a MEMORABLE shopping experience.

Contact me because…

…your every need will be an opportunity for growth (not just for me).

you didn't find what you were looking for.
…I will take care of your project as if it were my own.
every change, every growth path always begins with a conversation.

we will discover your potential and learn to enhance your identity! I promise.

FILL OUT THE FORM AND LET'S TAKE THE NEXT STEP TOGETHER!