Cerealex di Alessandro Cerea

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PROJECT BRIEF

TIMELY AND COMPLETE SUMMARY

CURIOSITY translated into a strategic and shared document.

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Added value for you (and your business):

✅ Clarity and precision in communication;

✅ Better project management;

✅ Strategic alignment;

✅ Deep understanding of the customer and the target;

✅ Differentiation in the market;

✅ Reduction of conflicts and unforeseen events;

✅ Improved creativity and strategy;

✅ Replicable and scalable tool;

✅ Greater professionalism and authority;

✅ Immediate practical application.

COURSE MODULES:

MODULE 1 - Strategic Guide

MODULE 2 - The right questions

The Brief is a Strategic Guide, just as Coaching is a Personal Compass;
Humanistic Coaching helps a person clearly define their goals, values and direction;
The Brief is used to clearly define the objectives, values and direction of a project.

Coaching helps to ask the Right Questions (Essence of Briefing);
A perfect brief comes from the ability to ask powerful questions to extract crucial information;
Coaching uses targeted questions to bring out deep, authentic answers.

MODULE 3 - Define your “why”

MODULE 4 - Clear and simple

Coaching Helps Define the “Why” (Ikigai Coaching and Briefing);
An effective Brief must answer the question: “Why are we doing this project?”;
Ikigai Coaching helps you find the deep meaning and unique value of an activity.

Coaching Helps to Synthesize and Clarify (Essentiality in Briefing);
Briefs are often confusing, long-winded or full of unnecessary details;
Humanistic Coaching teaches how to communicate clearly, simply and effectively.

MODULE 3 - Define your “why”

MODULE 4 - Clear and simple

Coaching Helps Define the “Why” (Ikigai Coaching and Briefing);
An effective Brief must answer the question: “Why are we doing this project?”;
Ikigai Coaching helps you find the deep meaning and unique value of an activity.

Coaching Helps to Synthesize and Clarify (Essentiality in Briefing);
Briefs are often confusing, long-winded or full of unnecessary details;
Humanistic Coaching teaches how to communicate clearly, simply and effectively.

Want to know more?

This path can help you so… do not hesitate to contact me: it will be important to get to know each other and share intentions and objectives to get the most out of each module and develop real long-term value .